Freedom Friday: Elevate Your Company to the Next Level with Strategic Marketing

Freedom Friday: Elevate Your Company to the Next Level with Strategic Marketing
In the relaunch of our Freedom Friday series, I sat down with Mark Combs, a Creative Director and Brand Strategist at AmperBrand.co, to discuss how leaders can elevate their companies to the next level with strategic marketing. We explored the importance of understanding your customer, creating a focused message, and implementing practical design tips that resonate with your audience.

Mark shared valuable insights, including the "Rule of One" and how to use kinesthetic empathy to build emotional connections with your customers. Whether you're struggling with visibility or looking to refine your marketing approach, this conversation offers actionable steps to help you achieve greater success.

Curious to learn more? Check out the full interview here and start applying these strategies to your business today


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Aligning Our Thoughts with Our Purpose: Insights from January's Round Table Discussion

Aligning Our Thoughts with Our Purpose: Insights from January's Round Table Discussion
The Living and Layered Retreat initiated a critical dialogue on success and the cruciality of a value-centric approach to life as we stepped into 2024. Guided by April Ballestero, participants delved into the concept of the valuegenic mindset, a transformative philosophy that pivots from self-centered achievements to generating genuine value in all spheres of life. This mindset encourages a shift in narrative from seeking personal gains to contributing positively to the community, focusing on what we can offer rather than what we can obtain.

The practical application of the valuegenic mindset was a core topic of discussion, revealing actionable strategies such as starting each day with a renewed focus on creating value and ensuring that daily actions align with a commitment to positively impact others. These strategies underline the mindset's applicability in fostering a more meaningful existence, allowing individuals to navigate their days with purpose and intention.

However, embracing this mindset presents its own set of challenges, notably the tension between giving and receiving value, and the pursuit of authenticity in every interaction. The conversation at the Retreat offered solidarity and insights into overcoming these barriers, emphasizing the importance of genuine value creation over personal gain. As the community looks forward to continuing this journey in 2024, the valuegenic mindset stands as a guiding principle towards achieving more fulfilling successes and contributing to a more positive world.
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Embracing Leadership and Personal Wins in Retirement: It's Never Too Late

Embracing Leadership and Personal Wins in Retirement: It's Never Too Late
Retirement marks not just the culmination of a long career but a vibrant beginning to new avenues of leadership and personal fulfillment. It offers a unique opportunity to mentor, share wisdom, and shape future generations through experiences gained over a lifetime. Embracing this stage can lead to impactful leadership within communities, volunteer organizations, and even within one's own family, guiding them with seasoned values and vision.

The period of retirement also opens up the door to personal victories, allowing individuals the freedom to delve into passions and interests that might have been sidelined during their working years. This can range from learning new skills, exploring new locales, to indulging in long-forgotten hobbies, all contributing to a rich, purposeful retirement life. It's a time when personal growth and the pursuit of one's passions can take center stage, free from the constraints of a full-time job.

True to the belief that it's never too late to start afresh or make a tangible impact, retirement can be a period of profound productivity and influence. This chapter encourages retirees to reflect on their leadership journey, recognize their strengths and weaknesses, and set ambitious new goals. With stories like that of Lisa Grace, who transitioned from a career in IT to becoming a certified coach, the message is clear: Retirement is ripe with opportunities for reinvention and the pursuit of a life aligned with one's deepest values and purposes.
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From Biases to Breakthroughs: My Session with Alison Armstrong


Reflecting on a Memorable Conversation with Alison Armstrong

In one of the most enlightening episodes of my "Address the Elephant in the Room" series, I had the privilege of engaging in a thought-provoking conversation with Alison Armstrong, author of "The Queen's Code." This discussion went beyond the usual insights, delving into how our ingrained biases and thought patterns deeply influence both our personal and professional interactions.

Alison's journey in unraveling the complexities of male-female communication provided profound insights, highlighting the need for empathy and understanding in all our relationships. From discussing the importance of building trust in conversations to exploring personal transformations and overcoming biases, this chat was an eye-opener in many ways.

This conversation is a perfect example of what I aim to achieve in my Living Unlayered Leadership programs: guiding individuals to navigate their biases, understand their true selves, and make meaningful changes in their lives.





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#Alison Armstrong #Leadership Coaching #Personal Biases #April Ballestero #Living Unlayered Program #Personal Growth

A Journey of Transformation: My Personalized Seven Cā€™s Coaching Framework

In this blog post, the author introduces the Seven C's of Coaching framework, designed to guide individuals through a transformative journey of growth and self-discovery. The framework consists of seven crucial steps, beginning with gaining clarity about one's current position and desired aspirations. Effective communication and the empowerment to make choices are emphasized, along with deepening the connection and making course corrections as necessary. Engaging with a supportive community and maintaining consistency throughout the journey are also key components. Ultimately, the author commits to supporting individuals every step of the way to ensure a rewarding and transformative path to success.
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